Hi, I’m Julie—an Executive Producer leading integrated campaigns across film, digital, social, and experiential.

With 15+ years of experience spanning agency, brand, and entertainment, I specialize in bringing big ideas to life at scale. My work sits at the intersection of creative ambition and operational precision—partnering closely with creative, account, and brand teams to deliver work that resonates culturally and drives real business impact.

I currently oversee production across a portfolio of national brands, managing campaigns ranging from $250K to $7M+ and leading teams across broadcast, digital, social, and experiential. From large-scale brand campaigns to always-on content ecosystems, I guide projects from concept through execution—building the right teams, shaping production strategy, and ensuring the work is delivered at the highest level.

Earlier in my career on the brand side, I led client-side production and agency partnership for Super Bowl campaigns and major sponsorship initiatives—working closely with agency partners to bring high-profile creative to life across broadcast and integrated channels.

Prior to that, I spent years in brand and sponsorship production, leading 360° campaigns across major partnerships including the NFL, NCAA, and the PGA. I began my career in film, producing the feature La Navaja de Don Juan, which screened at festivals including Austin Film Festival and Madrid Film Festival.

My approach is grounded in creative partnership and trust. I’m deeply invested in the work—finding the right collaborators, navigating complexity, and creating the conditions for great ideas to thrive. I believe strong production doesn’t just execute the vision—it elevates it.

Outside of work, I’m usually traveling, camping with my family in our 1984 VW Westy, or chasing a good cup of coffee. The Pacific Ocean will always have my heart, but Michigan feels like home.

Feel free to reach out—I’m always open to connecting.